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GOLF TEACHING PRO%u00ae 56 WINTER 2O26STORIES FROM AROUND THE WORLD BRAZILGo Up Golf Studio is a recording facility in S%u00e3o Paulo, Brazil, that hosts the Bola Dada podcast. Bola Dada provides talk about connections between golf, life, business, and society. Golf, more than a sport, is a space for reflection, strategy and coexistence. With this purpose in mind, the Go Up Golf Studio was born, an innovative initiative that integrates sports practice, debates, and networking, connecting the universe of golf to different dimensions of life social and business.Golf as a Mirror of Life and BusinessesEach shot in golf requires focus, technique, and adaptation to circumstances, attributes that we also find in the challenges of life and business. So, the studio becomes an environment where business leaders, young athletes, entrepreneurs, and members of the community share experiences, creating bridges between sport and society.Through corporate events and institutions, we take companies and different segments to the driving range for a practical experience of golf. After this dynamic and relaxed experience, the guests gather in the Go Up Golf Studio for an open conversation, in podcast format, transforming sports into learning lessons for personal and professional purposes.Democratization and InclusionInstituto Golfe Brasil, in partnership with the Go Up Golf Studio, reinforces the commitment to expanding access to the sport in all genders, ages, and social segments. This project understands that golf is life, health, family, and business, but it's also an opportunity for inclusion, learning, and transformation. Our goal is to show that golf is not just an elite sport, but an instrument of social integration and is educational, capable of generating new connections and open horizons for children, young people, and adults.ConclusionGo Up Golf Studio and the Bola Dada show represent a new way of experiencing golf in Brazil, connecting the sport with reflections on life and businesses, creating unique experiences that unite sport, culture, and society, resulting in democratizing access and to stimulate connections between people and institutions, We are not only strengthening golf in the country, but also transforming the stage of great ideas, of new business practices, and stories of overcoming obstacles.NEWS FROM BRAZILJack Corr%u00eaa, USGTF MemberBola Dada is recorded in- side the studio. The pod- cast promotes important aspects of society, discussing how the principles of golf ap- ply to everyday life: discipline, patience, resilience, and deci- sion-making. These dialogues cover relevant issues about life, business, and human connec- tions that are essential for a real democratization of golf in the Brazil.